GUARANTEED PROSPERITY   Ability · Knowledge · Integrity

Product Definition

Meir Ezra


Meir:   We’re going to talk again about product and I’m going to go over the definition of the word ‘product’. After we go through the definition of the word product, we will see what is your product, what is the exchange actually and what other products we can get. Okay?


Ben:    Aha.


Meir:   So let’s start. The first thing is a completed thing that has an exchange value within or outside the activity. What does it mean?


Ben:    What you just explained. You have to actually exchange the product and there’s got to be something given to you in exchange for it in order for it to be a product.


Meir:   Excellent. What’s exchange?


Ben:    It is giving to another person something of value.


Meir:   That’s correct. How many levels of exchange do you have?


Ben:    How many levels? How many ways that you can exchange or how many levels?


Meir:   Levels.


Ben:    I have no idea.


Meir:   Okay, good. That’s a very interesting question. You’ll see that the exchange have four levels. I can come to you and tell you do you want that and you say yes. I say give me $100. You give it to me and I don’t give it back to you.


Ben:    Okay.


Meir:   That’s criminal exchange, yes? Criminal exchange gets credit in one of two ways, either you pay me and I don’t give you or that I give you and I give you and I give you and I don’t get anything back. Friends, for example, you have a problem with today. If you have a friend that you have a problem with today and you gave him and you gave him and you gave him and he did not pay back anything. You will see that he will attack you.


For example, I had a student, a very famous guy. Not very famous, he thinks he’s famous. He’s actually of a very small universe of maybe 2,000 people, but he thinks he’s famous. Anyway, I coached him. He was lying about saying that he was paying me. He didn’t. He would go on stage and say oh, I paid Meir. He didn’t. It was a lie. I didn’t ask him for something back because I thought he will exchange. He didn’t. Very, very quickly he found a way why I am not okay and he attacked me and attacked and attacked. When someone attacks you, what do you know?


Ben:    What do I know?


Meir:   If I attack you, what do I know? What do you know if I attack you?


Ben:    I don’t know what you know.


Meir:   The person that attacks is the person that did something bad against the other guy.


Ben:    Oh, okay.


Meir:   So if I attack you, always, without exception, without exception, it is because I did something against you. Otherwise, I would never attack you. I would love you. Wow, wonderful person, wonderful. If I start to find fault with you it’s because I did something against you. Why people don’t love you or why people hate you or why people find fault you, they did something against you.


Ben:    So what happens if I’m in a grocery store and some guy comes in and robs it and shoots me just because I’m there?


Meir:   So what’s happened is like that. If you will never shoot someone else or rob someone else or do anything like that you’ll be so lucky that it will never happen to you. Do you know there are some people that are just not lucky, that all bad things happen to them? You know?


Ben:    Yeah.


Meir:   Do you think they have something to do with that?


Ben:    Of course.


Meir:   It all looks like something out of the blue. In reality, if you’re in an airplane that crashed, why am I not there? It’s not by mistake. Now, this is the whole issue of responsibility. But you will see that when you attack someone it’s either you did something against the person or you’re hiding something from him. One of the two; no other reasons. Okay?


Ben:    So hiding something from them.


Meir:   Yeah, of course.


Ben:    Can you give me an example?


Meir:   Yeah. My son stole a breakfast from his friend.


Ben:    He stole?


Meir:   Yeah. He stole his breakfast, really. He came home and he showed me that this friend hit him and everything and made a big fuss out of it. He had the proof, his friend really hit him, but that friend for seven years he never hit him. They never fought. So I asked my son, what did you do to your friend? He said nothing. I said really. So what are you hiding? Nothing! Crying and a big show. What did you do? Nothing, nothing, nothing!


After about five, six, seven minutes he told me I stole a breakfast from him. Wow! Okay, thank you. What do you want to do? Well, I will give him breakfast tomorrow. Excellent. Wonderful. I got him to talk to him and they handled it. He wanted me… Daddy, you have to come to school to handle him and blah, blah, big noise. The reason is he stole something from him.


For you to have any misemotion in regard to someone, any misemotion, is the wrong emotion for the situation. See, if you’re not crying at the funeral it’s a misemotion. If you’re telling jokes in a funeral it’s a misemotion. It’s not correct. On the other hand, if you’re at a party and you’re crying it’s also misemotion, yes?


Ben:    Right.


Meir:   So to have any misemotion. Every time you attack someone it’s because you did something to that other person.


Ben:    I get it.


Meir:   No other reasons. Very, very interesting. So when you give too much to someone you become a criminal. Children have that problem because the parents give them and give them and don’t take anything. As a child you want to help, you really want to help and when your parents don’t give you the ability to help you start attacking them because you feel that the exchange is not right. They’re making you a criminal.


You have someone that works for you and you don’t demand production. He will start attacking you and he will have everything so justified, everything justified, wonderfully justified. It’s all correct for him. Very interesting.


Just above criminal exchange is the following. I come to you and I say do you want that and you say yes. I say give me $100 and you give it to me. I give it to you, but it does not work. It’s partial. I give you something, but it’s not what’s promised. I told you I’d deliver A. I deliver A less Y. Okay? That’s partial exchange.


The third level of exchange is I come to you and I say do you that and you say yes. I say give me $100. You give me $100 and I’ll give it to you. That’s call fair exchange, yes? But the only thing that will cause expansion in success, the only thing, is if I come to you and I say do you want that and you say yes, I want that. I say give me $100 and you give me $100. I give it to you and I give you something extra you did not expect. I’m just being nice to you. Writing you a note, sending you a cake, sending you flowers, something, I don’t care, anything, but more. By that I unbalanced the exchange and 99% of people will take that and say wow.


You go to a good movie and it’s exchange in abundance. You thought I’m going to a good movie, but it was amazing and you’re like wow. You go to a restaurant and they do some small thing. They give you a dessert at the end for free, I don’t know, something, and you’re like wow, wow. It has to be something that you don’t expect, yes?


Bad sales people have a problem because they promise so much that you cannot create exchange in abundance, so there’s no expansion.


Ben:    Is that one of the things you’re going to talk about this week?


Meir:   Yeah, of course.


Ben:    You know it’s interesting. There was a point when I was in the beginning of my business where whenever I sold and installed I would always send my customer a card and it had a picture of their business on the card. It was a thank you card and there was a gift, like a little gift card or cookies, something. I stopped that because I never got any real feedback from my customers about how they took it. I think what you’re saying is that there is true value in doing that, even though I didn’t get that feedback. I stopped it because I didn’t get any positive feedback from doing it.


Meir:   If you know when you stopped it and we look six weeks or six months after, you’ll see a decline in the sales.


Ben:    I think you’re right.


Meir:   One-hundred percent. The way is always to increase it. Look at you. Let’s say I sell you consulting and you know it’s one day. Now, let’s say that I come to you and I say I’m going to continue to work with you for the next six months for free. I’m going to support you. What will you think?


Ben:    I would be over the moon.


Meir:   Good, that’s what I’m going to do with you.


Ben:    Wow!


Meir:   Six months from now. You don’t know about it. I didn’t tell you before. I’m telling you now. This is my exchange in abundance. When I give consulting to someone for one day they don’t know, but they’re buying me for six months.


Ben:    Wow!


Meir:   They don’t know. Why don’t they know? Because I want it to be an exchange in abundance. You see?


Ben:    Wow! That’s incredible.


Meir:   So I’m going to hold your hand and I’m going to hit you for six months so we get the product. You see the point?


Ben:    Yeah. And no one said anything about that?


Meir:   Never. No one is allowed to. Otherwise, it will not be exchange in abundance. You expect that.


Ben:    Right. Wow, that’s powerful.


Meir:   That’s exchange in abundance.


Ben:    Wow.


Meir:   Now, why can I do that? Why can I do that? I’m going to invest let’s say a few hours per week with you, two, three, four hours, it depends, maybe at the beginning more, later less. What will happen in six months from now when you’re going like that, statistic goes like that? You’re happy. You’re blown away. What will happen throughout the six months? You will want to give me exchange in abundance. You will help me with anything I want or don’t want. You’ll just help me. Exchange in abundance from you.


What will happen? You’ll go and talk to this guy and say this guy is amazing, blah, blah, blah. Look at the results. Look what’s happening. He will come to me. I’m not going to tell him about the exchange in abundance I’m going to give him. He’s going to work with me. I help him. This thing becomes so big, just by making sure you give exchange in abundance always.


Ben:    Wow.


Meir:   You come to a seminar and at the beginning you think it’s a seminar, a 9:00 to 6:00 kind of thing. Why do I stay late? Why do I play mafia? Why do I go out of my way to give assist, to do this, why? Exchange in abundance. Why the long hours? I could come and say the seminar is 9:00 to 6:00, every one hour there’s a 15-minute break and you get whatever you get. I give you very good information; in any case, it’s a lot of information. Everyone will be okay, but they will not be wow! You see the difference?


Ben:    Yup.


Meir:   You need, always, in every relationship to think about the exchange in abundance and to demand exchange in abundance. Otherwise, you create a criminal. If I give you, give you, give you and you don’t help me back -- criminal. I create a criminal and you will become my biggest enemy.


So I give exchange in abundance to this company, send them a thank you card, send them once per month a box of donuts; donuts once a month. The next month I send them a box of chocolates. Nothing. They pay me per month $500 or $200 and I spend $20 on that. Okay? Two or three months from then you come to them and you say can I get a success story from you, a testimonial? They say of course. Can you call this customer? What do they say?


Ben:    Of course.


Meir:   Of course. What do you mean? Of course, what’s the question? I can ask my students anything and they will do it for me, why? Exchange in abundance. They can ask from me anything and I’ll do for them, why? Exchange in abundance. Make sense?


Ben:    Yup.


Meir:   Very important, exchange in abundance.


Ben:    Very important. It’s very powerful.


Meir:   Okay?


Ben:    Yup.


Meir:   So a completed thing that has an exchange value, what does exchange value mean? It means we exchange with abundance within or outside the activity. Now, the first thing, you need to write homework, all kinds of homework. So the first homework you have is you need to make a list of all your clients, suppliers, friends and family. So make a long list. You take your cell phone and you make a list, yes?


So you make a very, very long list. Next to each one of them you write in what condition of exchange they are. Next to each one that is not in exchange in abundance you write a plan of how you turn it into an exchange in abundance. , partial or criminal exchange, each one of those you work out how you’re going to get them into exchange in abundance.


Now, this thing alone will double your income. If you do it I promise you, no question, just do that, double your income, but you need to do it. You don’t need more than that. If you do only that, if you actually follow it out to completion, only on that you’ll double your income in the next three months, double.


Ben:    In the next three months?


Meir:   Yeah. Let’s think about it. How many clients do you have?


Ben:    Forty.


Meir:   Forty. Now, you go to each one of them and once every week, two weeks, you just create exchange in abundance. Exchange in abundance. Exchange in abundance. After three-four weeks, a month, you call each one on them and say hey, how are you doing? I just wanted to hear how you’re doing. They say oh, thank you. It was so nice of you to send me that. My kids liked the story you sent and my wife ate all the chocolate. She hates you because now she’s put on weight, but it’s good. Thank you. Thank you. You say I really need your help. I need some referrals. Can you give me some referrals, like five people? By the way, I will pay you a commission. Can you give me five referrals?


From 40 people you’ll get, on average, two per person. Now, these referrals are hot referrals because you say Ben told me to call you. He’s using our system and he thought that you should talk to us. This is a hot referral. You close half of those, thank you very much, done.


Ben:    That’s the 40.


Meir:   You see? It’s really simple.


Ben:    And that’s with just the client base. That’s not even with family and friends.


Meir:   Nothing else. It’s just the beginning. Then there’s a vibe in the spiritual universe, something with you. You’re now at a point where you give and you are ready to get back. You unbalance this thing. Because you’re giving you are ready to get back without you even knowing. Every time I do that, increase the income, to the degree that people will call while we’re in the meetings. People do that as an exercise. While they’re writing, people call them and say rah, rah, rah.


You’ll meet Christian; he’s coming to the seminar. At the seminar he was doing this exercise. While he was doing the exercise, he got a text out of the blue that says listen. You know you had this thing that you submitted long ago and you lost it? We relooked at that and we decided to give it to you -- $300,000 deal.


Ben:    Gees!


Meir:   Just from writing. I don’t remember exactly the whole detail, whether it was $300, $250. Don’t catch me on the exact quote, but something happened. Not only to him, it’s always happening. It is amazing. So that’s number one, 50%. This is 50% of the job. Just do that. That’s 50% and then the next 50% is actually calling and following up and asking for the business. You need to ask for the business.


Ben:    Yes, of course.


Meir:   You need to be this is what it is. This is what I think I need from you. Can you help me? Okay? Exception important. Okay, so we’ve got a completed thing. This is all a rich definition, of course. Number two, someone or something that has been brought into existence; the end result of creation. Something or someone who has been brought into existence; someone is a person or something.


If I bring a post, I create now a post, so I create a business. You brought your business into existence. When it’s actually producing, which means exchanging, when the business is exchanging it is a product. If you create a business that does not exchange, you supply, but you don’t collect the money, it’s not a product. You supply, but it’s not working. They pay you, but it’s not working. Any violation on the exchange line, it’s not a product.


I can take you and teach you how to run the business, so I have you as my product. My product with you is you running your business in such an efficient way that you have no effort and the business continuously increase in size and profit. That’s my product, if I’m doing my job correctly. If not, I’m not doing my job correctly. So my product is I’m bringing you into existence. It’s that viewpoint, okay?


You have a certain viewpoint right now, a certain size we decided that we want to move. I’m going to teach you and by you learning my product, my result is you increasing your business. So it’s someone or something that has been brought into existence. So what is existence?


Ben:    It is from being nothing to something.


Meir:   Yeah, but continuing over time. It’s not a flash. It’s continuing over time. So when this thing was brought into existence, it’s sitting here over time. If we keep the form of these things in that way this table is a product, but if the product starts to break and change form it’s not a product anymore. Now, in order for something to be in existence you need to bring it into existence continuously. Nothing exists if you don’t create it.


Example: You looked for your cell phone and you couldn’t find it. You came to the office and it was on the desk, but it just disappeared. It’s happened to you, probably. I cannot find the cell phone. I’m sure I put it there. I cannot see it. You look and you look and you cannot find your cell phone and you go crazy. You call it and it’s off and you really go crazy. Three hours later you go back to the office and it’s where it was supposed to be and you didn’t see it. You didn’t see it because you did not create it. You had the viewpoint that it’s not there. It was there and you couldn’t see it. It’s very interesting.


The way you look at this is it’s not that the light hit the pen and the light reflected into your eye. That’s now how it goes. It’s, actually, you first have a picture of a pen in your head. You put it there and then you look, to make yourself right, of course.


Ben:    Interesting.


Meir:   How do we know that? Did you ever have a car and you looked at the car and you said wow, beautiful car, I love this car. Three months later…


Ben:    I’m over it.


Meir:   Yeah, you don’t like it so much. I looked at this lady, last night she looked so good. In the morning, she looked so ugly. What am I doing with this gorilla in my bed, you know? What’s changed? She did not change. What I saw is what I put there. I can love this cup, if I decide to. I can fall in love with this cup totally or not. It is always what you decide. Why you decide is because it makes you right.


Ben:    Interesting.


Meir:   It makes you right. It’s an effort to be right. Everything you do, without exception, is an effort to be right, without exception.


Ben:    Is that all about the ego?


Meir:   Well, define ego.


Ben:    Oh…


Meir:   It’s all about being right. It’s all about being right. You want to be right. Let’s say you and me here. If I do something that is not right, I know that it’s not right. This is inherent in us. We know. The difference between man and an animal, only one thing, man has a sense of right and wrong, an animal doesn’t. An animal has a sense of survive and destroy. That’s all. Animals look at one viewpoint, me. Men look at eight viewpoints, me, my family, my group, mankind, physical universe, etc., etc., eight different viewpoints. Men look at the greatest good to the greatest number of viewpoints, the greatest number of people or things. An animal looks only at the greatest good to me right now. Animals don’t have a sense of right or wrong. That’s the only difference between man and animals.


Ben:    Some animals have a sense of family, right?


Meir:   For them. They think about themselves. They don’t think about a family. They think about how they themselves survive. They don’t think about anything else, what’s right and wrong. You’ll see if they’re very, very hungry, they will attack their own family. Now, many people when they start to act like that, they act like animals.


When man is man in a high state, he looks at optimal survival. Optimal survival means the greatest good to the greatest number of people or things. An animal looks from a very limited viewpoint, very limited viewpoint. They don’t care about the warming of the planet. They don’t care, that’s why they’re not aware of it. It’s not that they cannot, they don’t. It’s very interesting. It’s not that they cannot, they don’t. It’s a viewpoint.


So you’ve got man and he wants to be right. He wants to be right. When he finds that he’s doing something wrong, his way of being right it to make the other people wrong. By that, if I make you wrong, I’m right, obviously.


Ben:    Very interesting.


Meir:   Because for me to be right, someone else has to be wrong. Otherwise, there’s no such word as right and wrong. The concept of right and wrong is a very interesting concept because inherent in the concept is making other people wrong. I cannot win if someone doesn’t lose. Very interesting viewpoint.


Ben:    Interesting. So kind of bringing this back to more of a personal perspective, the whole thing about sexual orientation, kind of taking what you’re saying, is that it’s really a choice.


Meir:   Of course. Of course it’s a choice. It’s a viewpoint. What do you think?


Ben:    I don’t feel like I chose to be gay, right?


Meir:   Of course you did.


Ben:    Did you choose to be straight?


Meir:   Of course.


Ben:    Was it a conscious effort?


Meir:   What’s this straight and gay nonsense? What is straight? It’s not straight and it’s not gay. It is a viewpoint. I choose to like the other side for one reason, one reason.


Ben:    A reason other than being right.


Meir:   No. What does it mean right? The greatest survival to the greatest number of people or things. If we all become gay then there’s no survival, so I choose that because I think it’s the greatest good. Now, how do I justify it? I enjoy sex with women. I enjoy the way that they look. These are all stories to make myself right and not wrong – stories.


I can fall in love with your name. People like noses, people like hair, people like legs, all kinds of things. They can decide that they love anything. What do you love about her? Well, I love the way that she smiles. That’s why I’m so in love with her. Who decided that you love it? You decided. How do I know? Ten years later you want a divorce, why? I hate the way that you smile.


Ben:    Yeah, but isn’t there a fundamental orientation that that comes out of?


Meir:   No.


Ben:    You don’t think so?


Meir:   No, it is a fundamental decision. Someone created this physical universe, yes? This someone was not the physical universe.


Ben:    Right, because of cause and effect.


Meir:   Yeah, and he says that the smallest number is two, plus and minus, black and white, man and woman. So because of that it’s a decision. It’s just a decision. But the spirit doesn’t have men and women. You don’t have men and women. You are you. Do you understand? There’s a big difference.


Ben:    Yes.


Meir:   The only reason why the majority of people go black and white, men and women, blah, blah, blah, is because it’s their survival. It’s the only reason. No other reason.


Ben:    So why do some of them go the other way?


Meir:   Why? They make someone else wrong. They need to make wrong. Somewhere along the line, this lifetime or an earlier lifetime, you needed to make someone else wrong.


Ben:    Really?


Meir:   Yes.


Ben:    Interesting.


Meir:   And you’re still making someone else wrong. You’re making someone else wrong, that’s it. By that you make yourself right, but that’s all right. It’s a very interesting viewpoint and once you find it, then it’s your decision. I won’t do that. I won’t do that. I’ll change today to this, tomorrow to that. It’s whatever. How do you decide? The greatest good. I can sit, I cannot sit. How do I decide? The greatest good. I can eat, I cannot eat. How do I decide? The greatest good. When it’s under my control it’s responsible. When it’s not it’s irresponsible.


If I cannot help it and I need to have sex with a woman, then I will rape someone because I cannot help it. You understand? It’s the same way. If I cannot help it and I have to have sex with men, then I cannot help it. It’s not under my control. But if I make a conscious decision, you know I started to like men from today because it’s nice. I don’t know. I think it’s funny. Oh, I think it’s nice. Oh, I think it’s wonderful.


Whatever reason I want, but I can stop it at that same level. Not a problem. But if I cannot stop it, if I cannot control it, big problem. As long as you can control something, you can play the game. The moment you stop being able to control, the game plays you. Very interesting.


Ben:    It is. It’s very interesting. Just looking at my life, I mean I have absolutely no attraction to women, right? It’s like you’re saying I could choose to do that.


Meir:   I don’t say try. I’ll tell you what to try. Not attraction, admire someone. Admire and then put sympathy. Just admire and then put sympathy and you’ll see that you’ll fall in love. Not attraction, you’ll fall in love. You’ll go crazily in love.


Ben:    Right. But I assume falling in love then attraction follows, I would imagine.


Meir:   No, you need to decide.


Ben:    You need to decide?


Meir:   For sure. Look, look, I’m driving now.


Ben:    Not at the conscious level.


Meir:   Of course. Look, I’m driving. I don’t think about driving, why? Because I got so used to that, yes? So I’ve got this mechanism, this automaticity going on, I’m driving. Same thing with attraction, I have this automaticity now. Why did it start that I wanted to drive? I wanted to be right about something. I wanted a better survival. Same thing with sexual orientation, I wanted to be right about something. I wanted to be right and in the beginning it was ah, yes, wow, err, ah, um, um.


Now why don’t you see it? Because maybe this beginning started three lifetimes ago, five lifetimes ago, and it was just a little bit of a feeling. In another lifetime, a little bit. In another lifetime, a little bit. One lifetime you are in a situation where it is enough strong on your side in terms of making yourself right and enough acceptable that it’s easier to accept it. If it was 100 years ago maybe, you will have such a big problem. So you have to somehow live within the problem, yes?


Ben:    Aha.


Meir:   I’d like to drink let’s say and there’s a law against drinking. So you don’t drink and you drink and awh! You live within, but it’s definitely 100% making yourself right. It’s justifying something that maybe is not even logical.


There’s this thing that’s called valence. A valence is a behavior that you’re taking on yourself. Like you see people say I would never be like my father and then they become exactly like their father. So they take the whole behavior. You will see over time a husband and wife start to look the same, they behave the same, yes?


Ben:    Right.


Meir:   But you will see that you take the valence of the winning person. So this is mother, this is father and father hits mother. You hate father. You hate him. You want to kill him and you cannot wait to get to the age of 18 when you are big enough to kill him. You’re planning to kill him. You’re actually planning to kill him. Okay?


Ben:    Aha.


Meir:   Good. So this is the whole plan going on. Somehow you leave the house and things are happening, etc. and you find yourself behaving like your father because he’s the winning valence. He is the guy that won, not she. So now father hated women and he says that he hates women all the time. It doesn’t mean that he didn’t have sex with women. Maybe he had sex with 50,000 women.


Ben:    But he still hates them.


Meir:   But he said that he hates women and this has become part of your viewpoint on father. You take this valence on yourself and you want to be right by making him wrong or by making her right for not attacking him. Whatever craziness that’s going through the reactive mind and, guess what, I like men from now on. I’ll show him. It’s totally illogical, but it’s totally controlling what you do. That’s an example. It’s just an example of how it can go.


Ben:    Right.


Meir:   It can go in anyway. You remember the story about B-negative, yes?


Ben:    Oh, yeah.


Meir:   Interactive mind. It’s whatever. It can be anything. It can be anything and once you’ve decided… You know people say well, I change my mind all the time. Show me. They don’t. You have a viewpoint. You speak in the same exact way. Your mannerisms almost never change.


Never mind you, look at your friends. Over 20 years, same guy. You didn’t talk to him for 20 years, you pick up the phone and you know. Hey, John, how are you? It’s exactly the same moaning, the same crying and the same viewpoint or if he’s always happy, exactly the same happiness.


Ben:    Yeah. I mean it seems like people are computers and wherever they’re programmed they are throughout their entire life.


Meir:   That’s correct. Because a lifetime is a very short period, you don’t see the changes, because there are changes over lifetimes. But you will see that you have a lifetime and you have an idea. You go to the next lifetime and you continue to have those ideas. You continue to try to achieve that, postulate that thing you put there. Here it’s becoming unknown, but there are other ideas coming in.


So you have this counterforce all the time. You don’t know what’s right and what’s wrong. You pull and you push. You’re sure that you are right and you’re sure that you are not. You’re sure of this and maybe… You go all over the show. Very interesting.


Ben:    Are all lifetimes back here on this earth or is there lifetimes on other planets?


Meir:   I have no doubt that there are other planets and other civilizations. For sure there are other planets and other civilizations. Do you know how many billions and billions and billions of planets there are?


Ben:    I know there’s a ton. There are lots of them.


Meir:   And so do you think that we are the only one that evolved life, only one? Statistically it doesn’t make sense. Just think about it. It does not make sense.


Ben:    Plus, can’t there be other life existences that are not exactly like this life existence?


Meir:   Of course. For sure, for sure, different ideas. Who said there are no four-dimension universes? If I would go to a person that believes there are only two dimensions, he lives all his life in two dimensions, forward, backward, sideways, there’s no up or down. I come and tell him hey, man, and he says who is talking to me. He has voices in his head, he thinks. He says who is talking to me because he cannot see up. He doesn’t believe there is up so he doesn’t even try to look.


I tell him do you know there’s up and down? He said up, what? There’s no word like that. What is up and down? You tell him up and down is not what you know. It’s up and you tell him. But what is up? There’s no such thing. What are you talking about? He will not be able to fathom. What does it mean up and down? It will be totally unreal to him. But if he will be a little bit more intelligent, he will understand that what created his universe is not the universe.


A car cannot create a car. Man can create a car. Well, good. Okay, so who created man? Spirit. So the spirit cannot be man. Spirit is different. It cannot be the same laws. It has to be something outside of the physical universe that created the physical universe, so we try to understand spirit from the laws of the physical universe. When did it start? How many spirits? All of these questions are irrelevant. It is totally irrelevant.


It’s like when there’s a third dimension and someone asks you so which direction should I go, forward or backward or sideway? You say no, no, up. They say no, no, no, what is up? Is it up forward or up backward? No, no, no up. He will not get what up means because there’s no such thing in his universe, but it’s only consideration. It’s only consideration. The spirit created this physical universe and it considered that there are three dimensions and there are three dimensions. It considered that there is black and white, men and women, and this consideration can change.


You saw that we picked up this person with two fingers, you remember?


Ben:    Oh, yeah, yeah.


Meir:   What’s changed? The consideration. The people were the same people. The weight was the same weight. The person did not change weight. Four people tried to pick him up with two fingers and they couldn’t. We did this trick and we changed the consideration. They thought that they had some divine help or whatever and he picked up like a feather. What’s the difference?


Ben:    Consideration.


Meir:   Yes, consideration. You decided that you’re on holiday, statistic went up. You decided oh, I’m now going to…static goes up. That’s why I’m saying when you change the man you change the company. I never handled a company, I handled the person. With the person no, I don’t need to do anything. You create it. How can I help you with your company? I cannot help you with your company. I can help you with you. To try and help you with your company is a lie.


That’s why when you go to all of these events they tell you, you need to do this, you need to do that. 99.9% of the people don’t get anything out of these events because they try to change the environment. I cannot change your environment. The only person that can change your environment is you, why? Because the environment is unreal. It’s not real.


The environment is what you put there. So if I change your mind, you change the environment. You want to sell 50 times more? You need to change the environment. You understand ah, exchange, that’s how it works. Ah, I will do that. But if I come in and tell you what you need to do is send chocolates to all your customers, you can be a robot and send chocolates, nothing will happen, zero. Nothing will happen. But if you understand the idea of exchange, if you understand the consideration, if you understand that it’s you, if you understand that it’s all about your viewpoint what will happen, you’ll say ah, yes! Bingo. You don’t need me anymore.


Anything else, I make you my slave and I need to tell you. You need to be my customer all your life and I will tell you what to do and tell you what to do and you will not be able to decide anything. It’s criminal. That’s what happens in most cases when people teach. I’m talking about something totally different. Let me teach you the definition of the product from the definition of the product, the word, and you will understand what you need to do. I’ll show you the definition of exchange and from the definition of the word you will know what to do. It’s totally different.


Interesting discussion. Good that it’s recorded.


Ben:    Yes.


Meir:   It’s like really good.


Ben:    Well, it’s like how many times do we have to go over this. Because this whole levels of exchange, I think I’ve heard that twice before, right?


Meir:   Yeah.


Ben:    In BPM for sure. I think in the two-day, too, right?


Meir:   Yeah.


Ben:    So I heard it there and I heard it in BPM. It goes deeper and deeper. Every time we talk about it, it kind of goes deeper and deeper and deeper.


Meir:   And we still didn’t touch the surface. I can talk to you about the exchange so much more.


Ben:    How does exchange in abundance interact with the spiritual world?


Meir:   Well, okay, good. The definition of the word ‘spirit’ is this thing that has no mess. No wavelength. No location in space, but it can create space. It can assume. That’s all. Okay? A good exchange, to create any exchange you, spiritually, put it there. You’ll see that the exchange, if you are really in a good position, you don’t need to do anything physically.


Ben:    You can do it all spiritually?


Meir:   For sure. Didn’t you have a situation where you just think about the person and you are like wow, I love it. Something happened. You just go to a place and something happened or you just talk to a person and something happened. The higher you are spiritually, the less physical means you will need. You just think about something and it happens.


Ben:    When you say the higher you are spiritually, what do you mean by that? What do you mean the higher you are spiritually?


Meir:   Okay. Most of the people believe that they are a body and the body is an accident of chemicals. If I take a pill, the body will be fixed because of the pill. Yesterday I was on a flight with a doctor and I told him you know, what medicine lacks is the understanding of the spiritual world. He told me this is nonsense. What are you saying? I said okay, let me ask you a question, but I need you to be honest with me. He said I will. I said good.


Did it ever happen that you treated 10 different patients with the same disease with the same drug and only about 30% reacted to the drug? He said yes. I said what’s the difference? You just told me it’s the same disease, the same drug, what’s different? He looked at me and said I don’t know. It’s something with the body. I said okay, hold on. Let me ask you another thing.


This 30% that didn’t work, one day they had a fight. One of those guys had a fight or heard bad news. Did you notice that the drug stopped working? He said I’ll be damned. Yes, you’re right. I just had something like that. So the drug worked and then there was something bad. He told me that this guy’s wife died while he was in there and the drug stopped working. So here’s the story. The story is that you decide that the drug works or not.


Ben:    Spiritually?


Meir:   Of course. ‘You’ is not physical. You have a body. You don’t have a spirit. You are a spirit that have a body and have a mind. You know that people believed the planet is flat and then they believed that the planet is round, yes? Now, the people that believed the plant is flat were sure they were right.


Ben:    Especially the Catholic Church.


Meir:   Yeah, for sure. And there are only seven planets, why? Because seven is the perfect number. There couldn’t be eight, even if they saw it. Fine, but who said that what we see is correct. It’s just a viewpoint. Then they say no, no, actually it’s not round, it’s elliptic. Okay, so now it’s elliptic. Everyone is so sure that he is right.


We think that we are so advanced technology wise that we know everything now, yes? Well, think about it. Do you think when they invented in a few years metal and electricity and communication, all of these things, they thought that they are super advanced?


Ben:    Yeah.


Meir:   Of course. They had telephones. They could pick up the phone and talk. They could fly. They thought it’s amazing. Every single person thought 100% of what they know is right, like we think today. They thought they had the top technology and we think that it’s the top of technology. The only lie is there’s no such thing as top because the law of this physical universe is absolutely unobtainable. There’s no top, but no bottom, just consideration. It’s all consideration.


Ben:    Thomas Jefferson said that within two years there will be no more patents because they’ll all be made already.


Meir:   Oh, yeah, for sure. That’s how sure people are. That’s how much they’re sure.


Ben:    Right.


Meir:   You understand this is so unbelievable. Despite the fact that we see it again and again and again throughout history, go to any person here and he will tell you there’s not much to invent.


Ben:    Right. So getting back to exchange with abundance and the affect in the spiritual world, by the act of abundance…


Meir:   It’s only in the physical universe. The spirit created it because of the consideration. But in the spiritual universe there’s no one, two, three. There’s no abundance or little. There’s no one, two, three, four. It is. Here there is a gradient scale. The spiritual universe doesn’t have it. Why is there a gradient scale? Because the smallest number in this universe is two.


There’s a gradient scale, right-wrong, plus-minus, bigger-smaller. There’s no bigger in the spiritual universe. There is. There’s no bigger because it’s not physical. It’s not two dimensions. It’s not three dimensions. It is no dimension. It’s creating the dimensions by assumption. The spirit does not die, men die. Why does the spirit not die? Because there is no start and stop in the spirit. There’s no born, grow, die.


Ben:    So there’s really no kind of spiritual benefit of exchange in abundance.


Meir:   Oh, there is, just because you decided there is. But there are no physical things, just the spirit. What’s the purpose of the spirit, the basic purpose?


Ben:    Create?


Meir:   In effect. Yes, create and effect. But you want your effect not someone else’s effect, so you try to be right.


Ben:    So the purpose of spirit is to create and effect?


Meir:   Yes, to create and effect and any effect is better than no effect. That’s why people in jail in a small corner still survive and don’t just die. They survive. In any condition they’ll survive because there’s still an effect. When a person is unconscious, he’s still making other people wrong. While you are unconscious you make other people wrong and yourself right, of course.


The need to be right is totally divorced from doing right things. Don’t mix the need to be right with doing the right thing. People need to be right regardless of how pro-survival it is. They’re just right and it’s right because I decided. If you just start to observe you will see. The most unbelievable damage happened to a person and he continued to go in the same way. He would not change. Unbelievable damage! You see that guy and you say you know if he would just change this small behavior. He cannot. How do you get out of this trap? That’s what I’m teaching.


Because it’s false data, yes? You give true data, good true data and you will see you cannot give it one day. If you come the first day, I will talk to you like I’m talking to you right now. After 20 minutes in the first seminar you’ll say he looks like a normal person, but actually he’s crazy. I read in the Internet and they did say he’s scientologist. He is crazy! I don’t know! Of course he’s crazy, it’s in the Internet. Google said that. Rip-off reports say that, whatever.


Ben:    One second please.


Meir:   No problem. Okay, let’s continue. We had this small break, got coffee.


Ben:    Yes.


Meir:   We are on the finish of number two, someone or something that has been brought into existence; the end result of a creation. Something or someone who has been brought into existence, that’s what I already said. Give me an example of a product from this definition.


Ben:    Of something that’s been brought into creation?


Meir:   Into existence.


Ben:    Into existence.


Meir:   The end result of creation. So when you ended the creation you have a product.


Ben:    There is something.


Meir:   So the creation is something that moved and at the end that’s a product. Okay. We moved. We glued the screen. We did that. We installed the software on the phone. That’s a product, something that has been brought into existence. I trained my receptionist. I trained her. I trained her. I trained her. I finished the training. She got apprenticed. She knows what she is doing. Now she’s a product. You see that? She is a product now. Give an example of a product from that viewpoint.


Ben:    My product or a product?


Meir:   A product, someone or something that has been brought into existence.


Ben:    The iPhone.


Meir:   Okay, good. That is something that has been brought into existence. Tell me about someone.


Ben:    Someone that’s been brought into existence? All of us.


Meir:   That’s correct. That’s the end result of creation. That’s correct. But let’s take it more from a viewpoint of someone that comes to work for you let’s say, a salesman or even a customer. You meet him. You work and work and then he becomes a customer. That’s a product. You have a customer.


Ben:    So prior to them being customers they’re just users and then through the process of creation you create them into a customer.


Meir:   In the beginning, you create them as a customer of the vision 6, a new customer, then you move them into the vision 2, existing customers, and then if everything goes well they become your friends, yes?


Ben:    Great.


Meir:   Okay, good. Three, a product is a finished high-quality service or article in the hands of the being or group it serves as an exchange for a valuable. That’s a product. So it is a finished high-quality service or article. It has to be finished. It has to be a high-quality service or article. What does it mean high quality? It’s not the highest quality. High quality is in relationship to who is going to use it. It’s just a gradient. It’s not the highest quality, it’s high quality.


So a product is a finished high-quality service or article in the hands of the being or group it serves as an exchange for a valuable. That’s a product. It’s a finished high-quality service or article in the hands of the consumer as an exchange for a valuable. In other words, it isn’t a product at all unless it’s exchanged. Unless it is exchanged it is not a product at all. The individual has to put his service or article in the hands of some other staff member before it could be called a product. Product is exchange. Exchange is product.


Ben:    Yes, it’s clear. I mean both have to exist in order for it to be a product.


Meir:   So you’ll see that many people will come to you and tell you I did this and I did this and I did this and you don’t appreciate it. Of course not. It’s not a product. If there’s no product, there’s no exchange. So I did and I did and I did and I tried, I really tried. Do you know this always be closing idea from this movie?


(Plays movie)


You show this thing to people and they say it’s too tough. It’s unreasonable. We don’t want that. They will not succeed because this is a very tough universe and even the lions have a hard time.


Ben:    The lions?


Meir:   Yeah, even the lions have a hard time. It’s a very tough universe. You really have to get the product, a completed thing that has an exchange value and you need to make sure that it has been exchanged. How many hours a person works does not impress me. How much he sweats does not impress me. How much time he invests means nothing, nothing. The only thing that means anything is can he bring a product, a completed thing that has an exchange value within or outside the organization that’s actually been exchanged.


So you may have the best PBX in the universe, if people don’t buy, believe me, you’ll be poor and you’ll have a lot of explanation, a lot of justification why it’s everyone else. When people cannot take that viewpoint of the ABC, they’re poor, but right. When people can take that, they are rich, but right. Now, what do you want to be, poor and right or rich and right?


Ben:    That’s an easy answer.


Meir:   Good. It’s not as easy because most people select the route of poor and right. It only seems easy.


Ben:    Are you playing that tomorrow?


Meir:   Yes, of course. It’s nice, no?


Ben:    It is.


Meir:   It is powerful.


Ben:    Alex Baldwin did a great job.


Meir:   Yeah. He got an Oscar for that. You know that.


Ben:    He did?


Meir:   For that part. This is the only part that he played in the whole movie.


Ben:    Really?


Meir:   Yeah, that’s the only part. I think altogether it was like 12 minutes or something like that. This is only part, what we show now, and he got an Oscar for it.


Ben:    Which doesn’t even go further to prove that it’s not about the amount of time you put into a movie.


Meir:   Exactly.


Ben:    He had a product that exchanged a value.


Meir:   Yeah, it makes the movie.


Ben:    And it made the movie. Twelve minutes made the whole movie.


Meir:   Yeah, I think it’s 12, 13, 15, whatever.


Ben:    Whatever it is.


Meir:   Yes. You know if you look at songs, you’ll see that songs you love have one line that makes it. ‘I’ve never seen you so shinny as you’ve been tonight.’ That’s it. Every song that you like has some one line that made you aah, and the rest is just…


Ben:    Right.


Meir:   When there are two lines in a song like that, the song becomes a lifetime hit. It’s very interesting the product, the one thing.


Ben:    So the product needs to be exchanged, but it needs to be exchanged for at least fair exchange or better, right?


Meir:   It has to be exchanged in abundance.


Ben:    In abundance, not just fair.


Meir:   No, because fair has no continuation because, for one, it’s going down. If you make $1,000 today, $1,000 tomorrow, $1,000 a year from now you’re losing money. You are not looking at stability. You’re looking at disaster.


Ben:    So that’s the other key point there for a product. It must be exchanged, but in abundance.


Meir:   Of course. That’s why you’ll see that as the movie continues he then showed them the box of leads. It’s all wrapped and very nice and he says I’m not going to give it to you. There are no leads. You’ll get leads when you close whatever comes in. This thing is gold. I’m not going to give you the leads. I give leads as an exchange. So you bring me closes, I’ll give you leads. It’s very interesting, very different viewpoint.


Ben:    Yup.


Meir:   Very interesting. Okay, number four, the full definition. It is a completed cycle of action which then can be represented as having been done. So it’s a start, change, stop. That’s a cycle of action, start, change, stop. Start, change, stop is a completed cycle of action that then can be represented as having been done.


So it’s not enough that you completed the cycle of action, there needs to be proof in the physical universe. Many people think that they’ve completed what they should have done, but there’s no proof in the physical universe so there’s no product. There has to be something at the other side that you can show. Count the boxes. Count the money. Count whatever, the kisses. Whatever it is you want, you need to show it in the physical universe. If not, it’s not a product.


So every time you start a cycle and you don’t close the cycle, you’re actually going away from a product. You lose money because you get money for exchange. When you start an email and you didn’t answer. When you start A and you didn’t finish it. When you start a conversation and you didn’t finish it. When you had a thought and you didn’t say it. Anything that is in the middle, any incomplete cycle of action, you die a little bit because you have less product.


To live you need to produce. To live you need to produce. You can see that when a man retired, stopped producing, he’ll tell you no, I will have fun. He is going to die in a year or less.


Ben:    It happens so often.


Meir:   Yes, because it’s a completed cycle of action. A man is alive if he close cycles of actions.


Ben:    So the more cycles he closes, the more alive he is.


Meir:   A hundred percent because the more attention units he has. Every time you open a cycle of action and you did not close it, it is like a computer that opened a program and the program has not been closed. So every time you open a program and another program and another program the computer becomes slower and then it crashes. When you open enough open cycles you have two options – to go nuts, which means it’s not me, that’s number one and number two is to check out and to die, at that point.


When someone becomes insane he declared, basically, that he cannot confront what’s in front of him and he gets stuck on the time truck somewhere and he makes himself right. Everything, everything, everything is making self right and another wrong and only those things that you don’t care if it’s right or wrong you will win at. So you need to be able to be right and wrong at the same level of enthusiasm. Very, very interesting.


A completed cycle of action which then can be represented as having been done. So the next homework for you is to make a list of all the open cycles that you have. All the open cycles you have, without exception.


Ben:    Probably in every one of the dimensions of life.


Meir:   Of course. So you make a list and then you take the first one and you close it, the second one and you close it and then the third one and you close it. This will open your space and will make you lucky.


Ben:    Make you lucky.


Meir:   Good things will happen to you because you will be a vacuum of good things, just close cycles of actions.


Ben:    Is that because once they’re closed then there is the ability to take on more?


Meir:   Yeah, for sure. You need to take on more and you’ll take bigger, why? Because when you have very little number of attention units, you’ll see that it will be… When you are very, very busy, what does it mean busy? You have a lot of things open. Someone wants you to move the car from right to left and you don’t have time and you get upset, yes? But when you’re on a holiday and you have nothing to do and someone asks you to move the car you say of course, sir. I’ll give you a massage also. How about that? You know whatever. You just go out of your way being nice, why? Because you have a lot of attention units.


So things come towards you, things are just happening, but when you are so hysterically busy, a lot of open cycles, nothing happens. It seems like you answer more emails and they bring emails and more emails and nothing goes. You don’t have time to do the important things and it’s crazy. You need to close cycles of actions. Make sense?


Ben:    It does. I think the whole process of actually writing them down puts some fininity around it. Then, to me, just getting it all written down is like three-quarters of the issue.


Meir:   That’s correct because you confront. It’s a confront issue. Now you see it. The first thing you need in order to handle any issue, the first prerequisite for handling any issue is getting an ability to look at it. You’ll see that issues that you cannot handle you don’t actually look at them. You look at the manifestation. You look at this. You don’t look at the issue. Once you see, 99% gone. Very interesting.


Ben:    You know I wonder if there’s a discipline, like an open-cycle discipline that I can engage on a daily basis and identify all the open issues on a sheet of paper written. Because you know once I get them written to get them closed doesn’t take very much.


Meir:   I will show you how to do that. There’s an actual technology for that, but it’s key. Your life, your power, your income, is determined by the number of open cycles you have because your income is equal control. So control equals income. So if control equals income, what is control? Control is the ability to start, change, stop. If you don’t close cycles of action you will have no income. If you have an open cycle, an open cycle is oh, I have to go and have some fun now. That’s an open cycle. So you’ll go for a few months and have fun and the stats will not go up. Then you decide oh, good, I closed this cycle of having fun. Good, the statistic goes up. We saw that, yes? It’s real.


Ben:    Exactly.


Meir:   Unbelievable. Okay, good, so a completed cycle of action. Then the different products involved in production are establishing something that products. That’s called product one. This is the machine. So you first build the machine, then product two, operating that which produces in order to obtain a product. Okay? So that’s product two.


Ben:    You create it and then you operate it.


Meir:   Yes, then what do you do next?


Ben:    Fix the machine.


Meir:   That’s so smart. Repairing or correcting that which produces, not the product. So a customer calls and says I’m unhappy about this thing. You are not worried about fixing the customer first. You worry about why the problem happened. You correct the machine and then repairing or correcting that which produced.


Ben:    Repairing or correcting that which produced the product. Okay.


Meir:   Yeah. So repairing or correcting that which produces the machine and repairing or correcting that which produced. So this the product, the actual thing that was produced.


Ben:    Right.


Meir:   So the system is always, number one, put the machine there. Number two, get it to produce in any old way. I don’t care how much. I don’t care which quality, nothing, quantity before quality. Most of the people do not market because they’re waiting for the perfect landing page, the perfect webpage, the perfect email campaign. Nonsense, send something on toilet paper, just send it out, I don’t care, quantity before quality. Once you have something that goes out, then correct the machine and then correct the product again. It repeats itself. Make sense?


Ben:    Yup.


Meir:   Each one of these full products has sub-product which is quantity, quality and viability. So a machine needs to produce a certain quantity, a certain quality and it has to be viable. The product has to be produced in a certain quality, quantity and viability. The correction has to happen in a certain quantity, quality and viability and the produce has been corrected, which means it gives us 12 sub-products.


Ben:    So the BPM, is that a product?


Meir:   The what?


Ben:    The business model.


Meir:   Oh, of course. It’s a product because it gives you something that you can operate that can create exchange. Now it’s a stable item. Now I know. Okay, the next level is to put a person there. Good. How do I find a person like that? How do I pay him? It gives stability. That’s all it does, it gives stability. It gives you something to compare to.


Okay, this is the full product. I want to stop this portion of the recording. Do you have any questions?


Ben:    Not that I can think of at the moment.


Meir:   Good, that will help a lot of people. We’ll take this section of the product and we’ll give it to a lot of people so they can learn about the product. It’s one hour and 23 minutes longer than what I thought. Thank you.


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